Plus

A tax service brand designed to make a complex process feel simple and trustworthy.

Year

2025

Industry

Finance

Plus

A tax service brand designed to make a complex process feel simple and trustworthy.

Year

2025

Industry

Finance

PLUS Tax Refund is a mobile tax refund experience that simplifies complex filing procedures while helping users clearly understand their refund amount, filing status, and expected deposit timeline.
It guides users from authentication to refund request in one seamless flow.

From Complexity to Clarity

Complex tax information was reorganized into

clear steps, guided decisions, and confidence-building status updates.

Business Reports

& Presentation Design

Business performance and product data were translated into

clear reports, presentations, and visual summaries for internal teams and stakeholders.

In-App Motion

for Clearer Guidance

Motion was used as a visual cue to explain

service steps, reduce uncertainty, and make key actions easier to understand.

1

1

View your estimate.

View your estimate.

2

2

Payment &
expert review.

Payment &
expert review.

3

3

Get paid in 3 months.

Get paid in 3 months.

Service Process

월세 집의 가격은

4억 원 이하인가요?

월세 집의 가격은

4억 원 이하인가요?

집값(공시가격) 확인하러 가기

아니요

잘 모르겠어요

현재 월세에

거주하고 있나요?

현재 월세에

거주하고 있나요?

계약 형태가 월세가 아니라면 환급이 어려워요

아니요

아니요

월세 집의 크기는

25평(85㎡) 이하인가요?

월세 집의 크기는

25평(85㎡) 이하인가요?

전용면적 85㎡ 이하일 때 해당돼요

아니요

아니요

Brand Applications

Across Touchpoints

The PLUS visual system was applied across app screens, web graphics, social content,

merchandise, and print materials to maintain brand consistency.

새로운 환급액 발생!

김덧셈님, 지금 바로 조회하세요!

새로운 환급액 발생!

김덧셈님, 지금 바로 조회하세요!

새로운 환급액 발생!

김덧셈님, 지금 바로 조회하세요!

1분만에 새로운 환급액 조회하기

1분만에 새로운 환급액 조회하기

1분만에 새로운 환급액 조회하기

Menu

Close